Following college I stumbled into a corporate job that taught me everything I needed to know about being self-employed. I was routinely handed responsibilities that were over my head. My employers were inspirational, driven and entirely too busy to explain things to me. Their collective capabilities turned a small San Francisco construction and mining equipment distributorship in to a $750 million international enterprise. I just happened to be at the right place at the right time.
I founded Jim Moon Designs in 1990. It became clear to me that my 20 years plus on the corporate side taught me everything I needed to know about putting new ideas in to print. When an opportunity came my way for the Napa Valley Vintners’ first international marketing event, I was ready to meet the challenge. The successful execution of that campaign introduced me to vintners not only in the Napa Valley but other wine growing regions in California, Oregon, New Zealand, Greece and Argentina.
I also focused on Bay Area hospitality clients. Most notably Real Restaurants Group, the owners of Mustards Grill, Tra Vigne, Fog City Diner, Buckeye Roadhouse, Bungalow 44 and other well-known fine dining destinations. Other national award winning projects followed for the Huntington Hotel and Timberland Eyewear.
Today Jim Moon Designs creates distinctive package, advertising, logo/icon, collateral, web and digital media designs for U.S. and international clients in the wine and hospitality industries as well as for corporate clientele.